Point of Passion

It’s not enough to know what your target audience likes. You have to share their passion and showcase it for all to see.

The impact of shared experiences can be amplified by leveraging one or more of your consumer's passions.  The key is standing out from the countless other brands that are trying to do the same thing.

Our approach for sponsorship or partnership centers on finding:

Value

Getting access at a fair price and developing a measurement plan that shows Proof of success.

Fit

Making sure you are ensured not just to reach your audience, but that you are doing so in an environment where they are open to your message.

Ownability

So many times, we see brands embark on a sponsorship/ partnership because "everyone else is doing it".  Our definition of success is your brand's ability to stand out in the crowd.

Example:

Bosch Home Appliances wanted to engage environmentally and socially conscious moms on the eco-friendly attributes of their products. Situ8 partner with local yoga studios that catered to moms and families to introduce the brand to them in an authentic and desired manner.